

Yep, documentation and a good base level default installation configuration/guide with minimal friction.
I’m perfectly willing to play around once I know at the basic level that the core flow is going to work for me. If it takes me digging through a stack of documentation (especially if it’s bad) to even get something to experiment with on my own system? I won’t bother.
My favorite is that everyone sends you a silly preview saying “we’ll have your stats soon”.
Just send one.